NEO|SO is a new breed of public sector consortium. We are importing techniques proven in private sector and medical consortia to the public sector purchasing world. NEO|SO is an organization that is passionately committed to the twin goals of delivering greater value to our public sector customers and growing supplier revenue. NEO|SO:

• Is operated by business people with a business background
• Focuses on creating a winning proposition for Members and suppliers
• Utilizes cross-selling to introduce new programs to existing participants
• Pursues high value opportunities that can be transformational for our Members
• Seeks to establish long term, value-driven relationships with suppliers
• Nationally recognized in Venture America: Bold Leaders that are Changing the World

Our programs are specifically designed in conjunction with our suppliers to:

• Reduce customer acquisition costs
• Provide incentives for optimal customer behavior
• Increase customer retention rates
• Capture market share and grow share each year
• Standardize public sector contracting, terms, and conditions
• Manage ongoing customer service requirements

NEO|SO has developed a series of proven methodologies to drive program participation upward over time. These techniques are adapted from the world of political campaign management and long-standing business practices. We have achieved demonstrated success by:

• Making it easy for public sector entities to use our contracts
• Pre-qualifying potential participants
• Working with suppliers to develop strategic communication plans
• Implementing multi-pronged marketing campaigns, which feature print collateral, digital communication, and personal interaction
• Targeting thought-leaders as early adopters, then leveraging early successes
• Providing consistent, high-quality customer service
• Introducing new programs to participants in other NEO|SO programs